2014 MWC See how Huawei and the industry discuss the world of mobile change

On February 24th, 2014, Huawei, the world's leading provider of information and communication solutions, will make its debut at the 2014 Mobile World Congress in Barcelona with the theme of “Mobile Change the World”, fully demonstrating its technological innovation in the information and communication industry. The perfect combination of thought leadership. At this conference, Huawei will discuss a series of innovative mobile ICT solutions, products and services for customers in the current and future development of the mobile industry, and show them endlessly to build ubiquitous mobile broadband for customers in the era of full connectivity. , the ultimate business experience and the ability to innovate. Huawei will work with customers and industry partners to look to the future and work together to build a better connected world.

Huawei 2014 World Mobile Conference Theme: Mobile Change the World

After more than 20 years of development, the information and communication industry has entered a new era of data integration in the digital world and the physical world. Under the impact of this next wave, operators are faced with many challenges of current and future development. Need to keep up with the pace of the Internet and digital era, digital reconstruction is the inevitable path. In the trend of digital reconstruction, mobile has changed people's real life.

Huawei will present the ICT value for customers, with ubiquitous connectivity, big data-based intelligent and intelligent business model and social life reconstruction as the core, and discuss with customers how to use advanced ICT technology and solutions to make people and Between people, between companies and customers, and between business partners, they are fully connected and zero-distance, thus building an advantage with trends and winning the future of the ICT industry. ???????

Ding Wei, managing director of Huawei's network and CEO of the operator's network business, said, "At this year's World Mobile Conference, Huawei will build on mobile ultra-wideband, experience-centric operation and maintenance, agile digital commerce, and future-oriented network SoftCOM. Multiple dimensions such as industry regulation and standards, discuss with you the hot topics of the mobile industry, share Huawei's exciting ideas and innovative leading solutions, and discuss with you the mobile world. Huawei will participate in the discussion and cooperation of hot topics in the industry during various sessions during the conference, and share Huawei's innovative ideas and solutions in the fields of network, operation and commerce, presenting the ubiquitous connection brought by mobile change world. Together with the industry and customers, Imagine moving to change the future of the world.

Huawei 2014 World Mobile Communications Conference: Discussing ICT Innovation Solutions with the Mobile Industry

In order to realize the vision of “mobile change the world”, Huawei focuses on the pipeline strategy centered on ICT infrastructure, clarifies the development strategy of the future network architecture, open cooperation, and work together with the industry to support the traditional industry to complete digital reconstruction and promote information. Society has risen to new heights. At this year's Mobile World Congress, Huawei will show customers a series of innovative ICT solutions in today's three areas: mobile ultra-broadband networks, experience-centric operations and agile digital commerce, while Share your ideas and practices for future network evolution with you - the next round of change: SoftCOM.

Mobile ultra-broadband , seeing the trend of mobile broadband network construction, helping operators build an ultra-wideband, on-demand, collaborative and efficient ubiquitous mobile broadband network, focusing on flexible, efficient and open capabilities, Nuggets MBB value business, helping operators Completed the transition to ICT and achieved commercial success in the MBB era. Star products include:

Highly integrated small-volume macro station : Highlights Huawei's leading wireless solutions for RF evolution and site evolution, including ultra-wideband RF solutions, Easy Macro solutions, and Blade Site solutions.

Crowdsourcing Small Cell : Huawei is the leader in small end-to-end solutions, and will showcase a full range of indoor and outdoor solutions and product portfolios, including the industry's first broadband outdoor Micro, multi-frequency multi-mode indoor LampSite, Pico and enterprise Application platform Service Anchor.

Cloud-based evolution of the core network : Demonstrate the three-tier architecture implementation of Huawei NFV, and how to evolve from the current core network to cloud virtualization, embodying the CT adaptability and functional leadership of Huawei's NFV solution; and introducing the full convergence of the core network. , the gateway distribution moves down and other bright spot solutions.

5G future base station : On-site physical display 5G macro station and small station prototype, and demonstrate the technical characteristics and usage scenarios of large bandwidth, massive link and zero delay in 5G era business, reflecting the ultra-high speed brought by full spectrum wireless access Innovation in wireless connectivity.

The ultimate experience of LTE : show end-to-end eMBMS video solutions, leading-edge download wave aggregation technology and MSA multi-stream aggregation technology under different standards, and the rich business of VoLTE.

SDN Simplified Backhaul Network : Showcases the latest innovations and solutions based on SDN, making the backhaul network operation and maintenance easier. Innovative routers will facilitate the commercial evolution of backhaul networks to SDN networks.

Experience-centered operation and maintenance , the service industry is the strategic investment focus of Huawei. We are committed to improving investment efficiency, maximizing the use of existing assets, managing and enhancing user experience, and in the process of future-oriented network and business evolution. Help operators realize the transformation of operation and maintenance oriented to value creation.

CEM creates business value : Showcase industry-leading, globally-scaled CEM solutions that help operators build high-quality brands, enhance revenue and customer loyalty through experience-oriented design and use of big data analytics and insights.

Management Services Helps Operational and Means Transformation : Demonstrate Huawei's industry-leading and innovative management service solutions for total value-of-ownership (TVO) enhancements, as well as its comprehensive operational and operational transformation methods and operational assets, including network-centric Operation and maintenance evolved into a business-centric business operation center (SOC) and network operation and maintenance center (NOC) coordinated operation and maintenance, mobile fixed-line full-service integration operation and maintenance, and ICT integration for future network virtualization and IT development trends Operation and maintenance solutions.

Planning and design to improve investment efficiency : Focus on how to solve the problem of LTE precision planning, HetNet integration, efficient IP bearer network planning, dynamic refarming and other solutions to help customers improve their investment efficiency, ensure smooth evolution of network and business, and improve business listing efficiency.

Agile digital commerce, Huawei's strategic investment in digital business aggregation, network capability opening, BSS transformation (BES), IT transformation, etc., to help operators build agile digital commerce. Optimize the revenue structure by displaying video services, monetize traffic to increase revenue, expand vertical industry market, etc., and discuss with operators customers how to acquire new users and create new markets.

The next generation of commercial sports FMC2.0 : In order to ensure continuous revenue growth and increase competitiveness, mobile operators will be able to evolve into fixed convergence in the future. However, for Internet competition, it is not enough to achieve simple solid-mobile convergence. Compete with the content, this is FMC2.0 (Fixed, Mobile, Content).

Data Center Transformation : Demonstrate Huawei's end-to-end data center solution to help operators transform, including Huawei's device hard capabilities in the data center (exclusive distributed data center solution), service consulting/integration soft capabilities, cloud ICT Innovative business expansion capabilities;

Digital operation : Show Huawei BES to help operators gradually realize digital operation in the digital economy, provide terminal experience on demand, open and open processes, open part of operational capability, and use big data to realize user value mining;

Digital Business Transformation : Demonstrate Huawei's openness through SDP platform, digital business service aggregation, value chain management and new industry development to help operators achieve business transformation;

Traffic management : On the one hand, through user segmentation, real-time precision marketing, collaborative innovation, and enhance the traffic value of operators; on the other hand, explore innovative business and business models such as LTE Video to enhance the traffic scale of operators;

Video is everywhere : showcase Huawei's video-centric experience and business model innovation. Huawei helps operators build a video health industry ecosystem and achieve win-win cooperation with partners.

Expanding Vertical Industry : Demonstrate Huawei's innovative and agile ICT solutions to help operators successfully transform their business, expand the government and enterprise market, and provide enterprises with wireless communication collaboration, M2M and cloud-based solutions for vertical industry needs.

The next round of changes : SoftCOM is Huawei's network architecture development strategy for the next 10 years. SoftCOM will fully release the value brought by new thinking and new technologies such as cloud computing, software-defined networking, network function virtualization, and Internet operations, and pull the network and IT resources of operators, from architecture, network, business, operations, etc. Reconstruction of the telecom industry in various aspects helps operators to win strategic opportunities in the information age and solve the structural challenges faced by operators.

NFV Strategy : Network Function Virtualization (NFV) strategy is one of the important modules in Huawei's future network SoftCOM strategy. In the SoftCOM architecture, according to the NFV concept, the network element node will be defined as a three-layer structure of horizontal convergence and vertical decoupling: basic hardware, open cloud platform, business software, and new design requirements based on NFV business objectives. . Huawei SoftCOM strategy has completed concept verification and scenario testing in the NFV field. The next step will be to complete the transformation from technological innovation to commercial innovation with operators and jointly explore the commercial value brought by NFV.

FusionSphere cloud operating system : An open cloud platform for ICT convergence, which enables telecom operators to smoothly migrate IT services and telecom services to cloud platforms, and explore huge business opportunities for enterprises to provide cloud services, and achieve successful transformation of networks and services.

As the entrance to the business experience of the consumer, the terminal is an important part of the "cloud, management, and end" collaboration. Huawei will release its flagship cross-border work, the 7-inch 4G tablet phone MediaPad X1, which incorporates the most powerful endurance and the most stunning camera effect in the narrowest, lightest and thinnest metal body. Huawei MediaPad X1 is called "the largest screen phone, the most compact Pad", redefining the boundaries between tablets and mobile phones, combining navigation, mobile power, mobile hotspots, showing the "all in one" multi-power trend. As the best accessory for the MediaPad X1, Huawei will also release the world's first wearable device TalkBand B1 with Bluetooth headset and health and sleep monitoring. In addition, Huawei will release the compact, stylish and colorful smartphone Ascend G6 and the world's fastest mobile hotspot Huawei E5786, supporting LTE Cat6 (downstream rate 300 Mbps).

During the World Mobile Conference, Mr. Ding Wei, CEO of Huawei Carrier Network, Mr. Li Sanqi, Chief Technology Officer (CTO) of Huawei Carrier Network Business, Mr. Yang Chaobin, Chief Marketing Officer (CMO) of Wireless Network Business Department, and Executive Vice President of Consumer Business (ExecuTIve Vice President) Mr. Zhao Kelin will also focus on "how government and industry should achieve affordable mobile broadband", "build future networks", "create next-generation access networks" and "build 50 billion connected devices" I will share the views of Huawei with you on the topic of the forum.

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