LED street lights continue to grow in size but who is breaking the "market chaos" cycle?

With the improvement of LED chip and driving power technology, problems such as heat dissipation, light decay, and power supply of LED street lamps have been solved, and the continuous rapid decline in price has improved the cost performance of LED street lamps.

Nowadays, domestic LED street lamps have gradually replaced traditional street lamps as the main force for newly installed street lamps. At the same time, the intelligent control features of LED street lamps in the future have strengthened the advantages of LED street lamps. Under the current background of energy saving and emission reduction, local governments are also widely promoting LEDs. Street lamp products.

Thanks to the rise of LED streetlight replacement in China, the Chinese LED streetlight market is welcoming new development drivers. According to the statistics of the High-tech Research Institute LED Research Institute (GGII), the scale of China's LED street lamp market continued to grow rapidly in 2017, reaching 11.9 billion yuan, a year-on-year increase of 26%. It is estimated that the domestic LED street lamp market will reach 14.2 billion yuan in 2018.

Yang Yanhui, director of marketing of Zhongke Core Sources, said, “Because of the immature LED technology in the past few years, everyone feels that LED street lights are unreliable and relatively exclusive. After years of technological development and application, everyone has gradually accepted and recognized LED street light products. We observe that many provinces currently use more than 90% of LED street lights on new road projects."

However, it is worth noting that although the current development of the LED street lamp market is on the rise and the use is becoming more and more popular, there are also some "criticisms". For example, Gaogong LED found in the Spring Hong Kong exhibition that many LED streetlight companies generally believe that the LED streetlight market has been “bad” by everyone, the quality of the products is uneven, and there is no uniform standard, which leads to confusion in the overall LED streetlight market.

For the current market situation, the relevant staff of Shanghai Sansi Lighting Products Group analyzed that “on the one hand, the entry barrier for LED street lighting technology is low, and fierce competition has led to some price wars for unscrupulous merchants; on the other hand, LED market dividends gradually Disappeared, some manufacturers did not update and improve the market changes and product demand changes in a timely manner, and did not follow up on cost control, resulting in different products, leading to market confusion."

In fact, in addition to the above two factors, some LED street lamp manufacturers themselves do not have the potential to dig deep into the product, can not be refined, can not solve the actual demand, the product quality can not keep up with the market demand, etc. It is also an important factor that causes the market to be "bad".

Of course, in this market environment, there are still a number of LED street lighting companies still insisting on high-end, excellent street lighting products. For example, Shanghai Sansi, Maple Yongming, Zhongke Core Source, Liyang Shares, Philips Lighting, etc.

As far as Shanghai Sansi is concerned, since its establishment in 1993, it has been committed to LED application technology research for more than 20 years and has now become a well-known LED street lamp manufacturer in China. Shanghai Sansi’s staff said frankly, “Over the years, we have always insisted on correctly responding to market changes, sorting out the actual needs of our customers in a timely manner, refining our work in specific areas, and insisting on cost-effective products that meet actual needs.”

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Similarly, as a LED street light expert, Maple Yongming has not been “interfered” by the market environment, insisting on leading product innovation and leading technology innovation. Chen Kai, chairman of Huapu Yongming, told Gaogong LED, "Our way of survival is to play quality cards, technology cards and service cards. In terms of product quality, we strictly control, we have been leading the industry in dustproof and waterproof; in technology In terms of innovation, we insist on innovation. Each of our products has its own patent rights. In terms of services, we have set up a dedicated service team to provide technical guidance on customer projects in a targeted manner."

I believe everyone has noticed that both Shanghai Sansi and Maple Yongming are emphasizing customer needs. So, what is the demand for LED street lights now?

According to the staff of Shanghai Sansi, “Because of fierce competition, customers are more sensitive to the price of the products. Therefore, everyone’s requirements for cost-effectiveness of products have increased, and the requirements for standardization and generalization of products have been further improved.”

"In terms of the transformation of LED street lamps, there are mainly two ways, and the demand for products is also different. One is government procurement, which has higher requirements for universal replacement of product parts, because it is necessary to consider that post-maintenance may be The factory was “kidnapped”, or the manufacturer closed down, unable to provide after-sales service; the other is the EMC transformation project, which requires low light attenuation, high illumination, high energy saving rate, stable and reliable.” Yang Yanhui said.

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In the application of LED street lighting, the KCOB street light of Zhongke Core Source has strong market competitiveness. The light source adopts transparent fluorescent ceramic instead of phosphor silica gel, and the material does not produce attenuation. It achieves three years of zero light decay, the light source has small light emitting surface and high light intensity. The same power reaches the ground, the luminous flux is relatively high, and the illumination is relatively high. The rate is over 60%.

In addition, the demand for high value-added street lighting products represented by intelligent lighting has been further increased.

As we all know, since last year, national policies have been pushing smart cities, and smart street lighting, as one of the most basic public facilities in the construction of smart cities, has naturally attracted much attention. As the smart city gradually moves into the substantive construction stage from concept exploration, the accelerated development of smart city construction, and the widespread application of new generation information technologies such as Internet of Things and cloud computing, the construction of intelligent street lamps will also usher in rapid development opportunities.

The High-tech Research Institute LED Research Institute (GGII) predicts that by 2020, the penetration rate of China's LED intelligent street lamp market will increase to about 40%.

According to Gaogong LED, the domestic LED manufacturer Fangda Zhikong has brought smart lighting and even smart cities to all parts of the country, Southeast Asia, Europe and the United States, the Middle East, Australia and other countries, and together with the United States, Australia, Saudi Arabia and other places to build international The platform for scientific and technological cooperation will promote the construction of smart cities in the Belt and Road.

Dr. Song Hongwei, Chairman of Fangda Zhikong, revealed that the country's largest street lighting intelligent control system, Zhejiang Jiaxing 45,000 sets of smart street lights, uses Fangda's single-light control system. Through the intelligent control platform of Fangda Zhizhi, the centralized management of urban street lights has been realized, which makes the street lamp management more efficient and makes the energy saving effect more obvious.

In fact, not only Fangda Zhizhi has made great achievements in the field of smart street lamps, Shanghai Sansi has also made extraordinary achievements in the field of LED smart street lamps. Up to now, Shanghai Sansi has made the following breakthroughs in smart street lamp technology:

1. Corrugated overlapping RFID mobile object positioning and tracking technology: Introducing RFID mobile object positioning and tracking technology into the “Smart Street Light” system, real-time monitoring through the identification of municipal municipal facilities, equipment and special personnel for government and other related Timely intervention and rescue by the regulatory agency.

2. Flexible extended wired/wireless cluster distributed networking architecture technology: Mixing limited smart main lights with a large number of intelligent auxiliary street lights to form a lamp networking mode, which can effectively ensure multi-node dynamic sensing information collection and large-scale data transmission. Real-time control of information release and other functions.

3, environment-aware CPS fusion processing and big data analysis and mining technology: the use of environmental sensing technology and big data analysis and mining technology to achieve intelligent perception of the urban environment, intelligent prediction of environmental change trends and intelligent alarms of environmental abrupt conditions.

4. Integrated multi-functional intelligent system technology: The “Smart Street Light System” is planned as five functional modules and eight application subsystems, which shortens the design cycle and improves the design success rate, effectively promotes the productization process and expands the “intelligence”. Street lighting system" application range.

In general, with the rapid development of LED technology, the development of intelligent control systems continues to deepen, the cost is declining, the performance is continuously improved, the basic conditions of hardware technology are available, and the penetration rate of LED street lamps will be further improved. At the same time, with the construction of smart cities and the development of smart street lamps, it also brings new economic growth points to LED street lamp enterprises.

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