LED lighting industry to the turning point government should "return to the market"

The LED lighting industry, which has received much attention, is at what stage of development. The more consistent voice in the industry is: there is still a phenomenon of overcapacity and lack of core technology, but the fields such as technology have changed a lot in the past few years. It can be said that "this year is the best year in the LED lighting market, and the market is at the critical point of the outbreak."

According to the reporter's visits to industry leaders, industry insiders generally believe that the development of LED lighting has reached an inflection point. The development of the industry in the next year or two will have a major impact on the long-term development of the entire industry.

However, the Shenzhen LED Industry Development Plan (2009-2015) was suddenly abolished without any warning. This incident has caused people in the industry to sue to question: Will the LED lighting industry follow the footsteps of the photovoltaic industry? In the hot debate on the development direction of the industry, this incident caused quite a stir, once again detonating the controversy about the role of government policy in the development of the LED industry.

The reporter also asked the veterans of the industry about this issue, and most of them tend to "the government should return to the market."

The companies surveyed generally affirmed the government's policy support for the development of the LED lighting industry. Huang Zhijian, product director of Op Lighting Commercial Division, said that “the national policy has indeed played a very important role in the development of the domestic LED industry”, Guo Xi, director of the market for Sanxiong Aurora, stressed that “especially for famous brands, The government's policy support is good, and the original intention of the government is definitely good."

However, with the development of the market, the development of LED lighting is obviously more dependent on the market. Xiang Wei, director of Shanghai Yaming Lighting Engineering Business Department, bluntly said that “abolition may not be a good thing”. In his view, the LED energy-saving lamp industry does not necessarily require the government to formulate specific plans. Its development depends on the maturity of technology to decide The depth and breadth of development. In addition, it depends on whether the characteristics of the product can meet the market demand more and more. Microscopically, we must look at the strategy of corporate marketing and how to follow up the corporate culture.

At the same time, the companies surveyed also made suggestions on how to support the policy.

At present, there are many policy support categories for the LED lighting industry, the most important and most important of which are financial subsidies and mandatory promotion and installation. There are various types of subsidies, including early research and development subsidies, industrial subsidies, model subsidies during the mass production phase, promotion subsidies, and equipment procurement subsidies. From the perspective of subsidy issuing units, there are also points for central ministries subsidies and local government subsidies, which cover almost everything from research and development to application.

However, the industry has developed so far, how the government has played the "subsidy combination boxing" has become a very high-tech thing. Guo Wei told reporters that "in order to achieve the goal of promoting the development of the industry, what kind of way to achieve it, it is necessary to combine the actual situation." The implication is that some of the government’s support has been divorced from reality, or it has not completely proceeded from reality. For example, the controversial Guangdong province’s forced promotion of the province and the large-scale promotion subsidy have been questioned as the local government’s efforts to promote industrial development, spur local GDP, and to complete local energy-saving emission reduction targets. The support of the seedlings.

At the same time, Guo Wei believes that “there is really no need to subsidize all areas,” he explained. “Users like private capital do not have much to do with national investment, but they still have to hand it over to the market and hand it over to the company. User docking, with market-oriented operations, the government plays a role in regulating and regulating the market, which may be even better.

(This article is reproduced on the Internet. The texts and opinions expressed in this article have not been confirmed by this site, nor do they represent the position of Gaogong LED. Readers need to verify the relevant content by themselves.)

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